Hospitality is evolving. So are we.
Hospitality now reaches every industry built on people.
Today, hospitality extends far beyond hotels and restaurants. It influences every industry built on people, experiences, service, and human connection.
At the UCF Rosen College of Hospitality Management, we prepare the next generation of leaders to thrive in that landscape, in Orlando, America’s top tourism destination and one of the world’s great hospitality ecosystems.
Our Corporate Partnership & Workforce Development program creates strategic, long-term relationships between Rosen College and organizations committed to shaping the future of hospitality excellence.
More than sponsorship
Built around the way you actually recruit.
Partnership at Rosen College gives your organization talent, visibility, and a relationship with students that lasts well beyond one afternoon in a ballroom.
Your investment reaches students directly. It funds the scholarships that keep them enrolled, the programming that prepares them for your business, and the experiences that put them in front of your team long before they graduate.
By the time a Rosen student walks into your interview, they should already know your brand, your culture, and what it takes to succeed with you.
It’s a collaborative investment in:
- Workforce development
- Student success
- Leadership cultivation
- Innovation
- Research
- The future success of the hospitality industry itself
More than 100 employers work with us every year.
They come to recruit, to speak, to host students, and to help shape what our graduates learn long before those graduates ever apply. Some have been doing it for decades.
And 90+ more each year
Corporate partnership opportunities
There is a level that fits how you hire.
Partnership runs from focused Career Fair support all the way to signature, presenting-level recognition across the entire academic year.
At the upper end, the relationship stops looking like sponsorship altogether. Partners at that level help shape curriculum, collaborate on applied research, and hold a standing seat in how the next generation of their workforce is trained. Whichever level fits, it can be structured as a one, two or three year commitment and built around the outcomes that matter most to your business.
Why employers choose Rosen College
Invest in the future hospitality workforce.
A motivated, focused pipeline
Students and graduates who chose hospitality, tourism, entertainment, events, theme park and all guest experience on purpose.
Candidates who arrive prepared
Graduates shaped by hands-on learning in real working environments, and events they produced themselves.
Visibility all year, not one day
Career Fairs, networking events, classroom visits and career readiness programming across the full academic year.
The Career Fair is a day. The partnership is the whole academic year.
See how engagement works
I got the awesome opportunity to meet with a bunch of recruiters – many of whom were former Rosen students – and I got a position with Hello! Destination Management.”
Just being able to get our name out there, getting these students to know who Marriott Vacations is as a company, our brands, our culture, is very important for us”
Join us
Hospitality excellence begins with people.
Together, we can develop visionary leaders, strengthen the hospitality workforce, support innovation, create transformational student experiences, and shape the future of hospitality excellence.
Why Give to Rosen College?
At UCF Rosen College of Hospitality Management, we are committed to shaping the future of the hospitality industry by providing world-class education, innovative research, and opportunities for students to thrive. Your generous contributions make it possible for us to continue developing leaders who will make a positive impact in the global hospitality community. Gifts of any size make a big impact on our Knights of today and tomorrow. Every gift, no matter the size, directly supports student scholarships, faculty development, and the resources that help us deliver an exceptional education. Your support ensures that we can offer cutting-edge programs and experiences that prepare our students for success. Thank you for your support!
